Dave Campbell’s Texas Sports is a Texas high school football marketing agency that manages and operates several major Texas sports properties – the iconic Dave Campbell’s Texas Football brand, The University Interscholastic League (UIL) State Championships and the Texas High School Football Hall of Fame.

The Power Behind Texas Sports

Sports In Action is becoming Dave Campbell’s Texas Sports – a new name that unites our editorial, streaming, and marketing efforts under one powerful identity.

Dave Campbell’s Texas Sports (DCTX) has long been a driving force in Texas athletics – combining digital platforms, media production, and marketing strategy to elevate teams, schools, brands, and communities. We partner with school districts, sponsors, and state organizations to create unforgettable fan experiences, tell compelling stories, and execute campaigns that move the needle – on and off the field.

We’re the exclusive UIL rights holder and the team behind some of the most trusted names in the state, including Dave Campbell’s Texas Football.

The full digital platform launches July 2026, and it’s built to be the go-to destination for Texas sports fans, athletes, and partners.

  • All-in-One Platform for Every Sport: Thousands of live-streamed UIL games across all sports
  • Trusted Legacy with Year-Round Visibility: With daily content – breaking news, highlights, rankings, recruiting intel, studio shows and podcasts – your brand stays in front of fans and families 365 days a year
  • Unmatched Reach Across Texas: Built for athletes, fans, coaches, parents, and Texas communities. Tap into a statewide audience of passionate sports fans with multi-platform exposure.
  • Custom Brand Integrations: Seamless integration into editorial, streaming and social content – from in-broadcast features to in-person gameday activations.

Let’s Work Together

Whether you’re a coach, sponsor, school, or fan – we’d love to connect.

Contact us to learn more about partnership opportunities, media packages, or marketing services.